Exhibitors and Sponsorships

Reach Boomers and Gen Xer making decisions about how they want to spend their time and energy

Reach the late Boomers and Gen Xers who are thinking about how they want to spend their time and energy now.

Thriv reaches people who are dynamically aging from 45 years and up, moving on to a new phase of life, who are making choices and spending money.

Huge and growing market

Represents 35% of the nation’s population.

Wealthy demographic

Holds over 77% of total household wealth in the United States.

Big spenders

Over $3.9 trillion in annual spending power.

Become a trusted knowledge resource and support this growing community by sponsoring experiences and exhibiting at live events:

  • Activities and entertainment
  • Financial options and issues
  • Health and wellness
  • Relationships and community
  • Travel, leisure and hobbies

We offer multiple ways for national and local brands to get in front of this audience:

Presenting Underwriter: Your brand will enjoy unmatched prominence as one of three top-level sponsors

Pillar Sponsor: Become a category exclusive sponsor one of our five pillars above

Industry Sponsor: Category exclusivity in any of our dozens of featured categories

Additional Activation Options: Talk to us about additional ways to raise the profile of your brand at this event

Exhibitor: Choose your booth size to activate your brand on the exhibit floor

Consider becoming a founding partner, a highly-curated, invitation-only group of organizations that want a high profile in the Thriv experience.

Exhibitors and sponsors connect to attendees before, during and after events:

  • Event Communications: Custom event activations drive memorable and sharable live event experiences. You’ll engage attendees with your presence sharing products, services and key initiatives.
  • Social Media: We work with you to co-create original and engaging content to share across social platforms that begins before the event and continues year-round.
  • Digital Engagement: Your brand features prominently on the Thriv website, event app and in email communications
  • Extensive Traditional Media Outreach: Through paid, earned and owned media outreach at local and national levels, your brand is front and center
  • Data Capture and Metrics: You will get detailed event data to measure your impact and prove ROI.

Event Sponsors

Event Partners

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